Making continuous sales in this day and age is not possible without taking advantage of the internet. This is a better option than relying on what brick-and-mortar stores have to offer.
While operating from a physical base is not a bad idea, you should understand that people are increasingly beginning to market their products and make purchases online. We strongly advise you to consider selling your product using the right online channel.
Speaking of online platforms that allow you to sell your products and make huge gains, you have to be particular about dealing with the right e-commerce site. This is because many of them may not be ideal platforms for selling your product.
On that note, we strongly recommend using the Amazon site as your online base. This is because Amazon is a widely patronized site by consumers from all over the world. They also have packages that make life convenient for manufacturers and wholesale distributors that sell on their platform.
If you are interested in finding out why Amazon is a better option than many other e-commerce sites, you can read this.
Should you choose to sell your product on the Amazon platform, you will find this article helpful as we will discuss how you can go about using the platform. Knowledge of how best to use the e-commerce site as a seller is very important considering the competition out there.
Step by Step Guide on How to Sell on Amazon
Listed and explained below are some step-by-step instructions on how you can sell on Amazon:
Kick-Off with Your Business Plan
We have seen several people start their sales journey on Amazon without a detailed business plan or anyone for that matter. You should avoid that. Make sure that your business plan addresses all the key issues that are likely to come up as you begin to sell on the e-commerce platform.
For instance, come up with a proposed cost analysis of funds to be spent on online advertisement. Make sure you are not caught unawares as a result of not planning.
Choose the Right Niche
For the most part, the success in terms of sales depends on the niche you choose. You should not just go for a niche without making your findings. You have to ask yourself the following questions:
- How many consumers get products from this niche?
- Are sales on this niche seasonal?
- How many competitors do you have to deal with in this niche?
These are just a few of the several questions you are to ask yourself. Answers to these questions will go a long way in helping you find the right niche.
While it is great to sell something that you like selling, you should consider the financial prospects. So, you must strike a balance between what you want to sell and what will help you sell well.
Furthermore, watch out for products that come with special policies. Make sure you are not violating any of the policies. This can turn out very badly and you should avoid such an experience.
For instance, while books and cell phones fall under categories that are not restricted, there are certain restrictions on the sales of alcohol, baby products, skincare, cosmetic products, and many others. You just have to make your findings on the niche.
For more information on this subject, you can visit: https://www.youtube.com/watch?v=sXqNIBnbqpM
Get the Right Supplier
Not everyone that sells on this e-commerce platform is a manufacturer. Some people are wholesalers that have dealings with certain manufacturers.
If you are not a manufacturer, there is no problem as you can still sell goods on Amazon. However, you have to figure out the right supplier. This is important for financial reasons and credibility.
Speaking of credibility, the product has to be obtained from a source that is good enough. This is important so that you do not end up with a product that will generate bad reviews.
Also, the supplier has to offer the product at a cheaper rate so you can make your profit after Amazon has taken its share. There are several B2B options available for this purpose. Examples include AliExpress and Alibaba.
Start Small with Orders
We strongly advise that you start small with your initial product order. Frankly, the intent should be more about testing the market than making a profit at this stage.
By going small on your initial purchase, you will be able to understand the market first hand and figure out things that should be avoided and included in subsequent orders from the supplier.
You should also be particular about getting products that are top quality. If you sell bad products on your page, it is only a matter of time before the negative reviews keep pouring in and affecting your sales. So, carry out all the necessary inspections before you allow consumers access to the products.
We also suggest that you are in regular contact with your supplier. This is why your supplier must be easy to reach.
Get on with the Amazon Account Registration
You have to get an Amazon seller’s account at this point. The options available are the Pro seller and Individual seller.
The latter is a lot cheaper but offers fewer features. In terms of cost, an individual account costs nothing every month. However, $1 is deducted for every product purchase.
The case is different with a pro-seller account. Running this account will cost you $39.99 every month. However, the features of this account make it an ideal option for many sellers.
We strongly advise you to go for the pro seller account considering the helpful features that come with it. However, the individual account is not bad for people just starting on Amazon. This is especially because you can upgrade the account whenever you are ready.
Optimize Your Amazon Account
This is a very important step especially for competitive Amazon niches that present a lot of challenges. If you sell products in highly competitive niches, we strongly advise you to consider hiring an optimization service to help you out.
Selling on Amazon can open you to a lot of benefits. However, you need to follow the step-by-step guides shared here to maximize those benefits. This is why we advise that you take the information shared here seriously.