First, let’s address the elephant in the room.
What is a gaming influencer, you may be asking? In our world of social media and digital marketing, gaming influencers have created a little niche market for themselves.
These gamers, because that is what they are at their core, sit and play games whilst broadcasting their gameplay live to viewers all around the world. Some of these influencers, or streamers as they are also known as, have millions of followers.
A well-known influencer and streamer, PewDiePie formulated the Let’s Play gaming series on YouTube and the rest is history. This Swedish influencer is now a multimillionaire.
According to a Forbes article, using influencers to market your product is an excellent idea and could maybe be an ingenious form of 21st-century-smart investing? Albeit a bit risky, it could bring a handsome reward. Food for thought, we think – using new, modern avenues to find investment opportunities.
Let’s get into the meat of the article – what does it take to become a gaming influencer?
Hard Work
We all know that the baby boomer generation dads say that if your hands are hard and full of calluses that you know what hard work is – anything else is evil and you’re lazy and need to be taught a lesson.
Well, pops, things have changed!
If you want to be a successful gaming influencer or streamer, you’ll need to work hard at being really good at gaming.
The Intel Extreme Masters, gaming since 2007, has become the world’s longest-running professional video gaming league. They’ve compiled some pointers for would-be gamers who are thinking of turning pro. It doesn’t come easy!
Being a pro gamer is classified as a sport. As with any other professional sport, there is training involved. This training for gamers includes, just like physical sports, proper nutrition, exercise and rigorous training.
Now you wouldn’t need to go through these lengths necessarily, but you would need to be a decent gamer to be able to be a proper influencer in the gaming world. No one wants to watch some guy getting killed all the time, while he’s playing a game. Unless that’s your niche and people follow you because of that.
Spend Money on Equipment
Any endeavor will need some investment and becoming a gaming influencer is no different.
You must have the right equipment for the job.
Your most important tool is the platform that you use to play games on. Whether it be PC or console – or the humble mobile phone – make sure that that equipment is equal to the task. And be sure to use high-speed broadband internet connections for everything!
If your gaming setup is constantly lagging and slow, and the graphics aren’t crisp and colorful, your fans will get annoyed and seek to find their game-viewing kicks elsewhere.
Having an HD webcam and a good microphone setup is important, too. Viewers of your channel will love watching all the facial features and reactions to games – and hear your shrieks of excitement or dismay as you win or lose a particular battle.
Spend a decent amount of money to get proper equipment right at the outset to set you up for long-term success.
Conclusion
As we end this article, we can still see and hear, in our mind’s eye, the angry baby boomer dad shouting “that isn’t a real job” while pointing his finger at us. Whatever, dad!
It is a very real career and has created many wealthy 21st century entrepreneurs over the last couple of years. Granted, your back isn’t going to be broken because of hard physical labor, but your body will thank you when you’re 80.
Enough reading – get gaming!